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All rights reserved. This material may not be published, broadcast, rewritten or redistributed. Tuesday, May 15, 2012 Print E-mail del.icio.us Slashdot Digg Fark Technorati Newsvine Reddit Google Bookmarks LinkedIn Twitter Facebook Share Georgia (default) Verdana Times New Roman Arial Font |

Size: 0 Get Quote Symbol Lookup More Business Unemployment rates fall in two-thirds of US states 05.18.12 FACEBOOK IPO LIVE: The social network goes public 05.18.12 APNewsAlert 05.18.12 Facebook set to begin trading after $16B offering 05.18.12 FHTM Canada and Paul Orberson make charitable contributions to a variety of educational institutions, including Rose Avenue Junior Public School, the Kentucky High School Athletic Association (KHSAA) and Western Kentucky University.

Lexington, KY (PRWEB) May 15, 2012 FHTM and President Paul Orberson are proud of the recent charitable donations given to a variety of educational institutions, including Rose Avenue Junior Public School, the Kentucky High School Athletic Association (KHSAA) and Western Kentucky University. FHTM Canada donated 4000 notepads to the children of Rose Avenue Junior Public School in Toronto. FHTM Canada had the opportunity to help a local school by giving them supplies they could use, and we were happy that Rose Avenue jumped on board. High school athletics are dear to Paul Orberson and FHTM’s CEO, Tom Mills. Both were involved in playing and coaching high school sports in Danville, Kentucky.

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From: (Fortune Hi Tech Marketing) http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2012/05/15/prweb9505766.DTL

I guess I ought to have titled this post how to open, operate, duplicate and dominate having a personal training studio because Im going to give you the 22 critical steps for opening, operating, and duplicating a massively profitable personal training studio.

If youre wondering what qualifies me to write this post, Ill tell ya. Ive done it myself

Ive coached others on opening and operating multiple six and seven figure earning studios (Josh Carter, and Cabel McEldery to just name a few) And Ive created the ONLY product that shows you the step-by-step the Proven formula for opening, operating, and duplicating a super successful personal training studio.

So without further ado – - heres how to open a personal training studio (and get it to make you money and give you the lifestyle you want and deserve.)

1. Its not concerning the place. It is about your advertising, your niche, as well as your reputation.

2. The greatest mistake ALL studio owners make is more than purchasing gear.

3. Rent is negotiable – particularly now exactly where you are able to most likely get the very first 3-6 months totally free.

4. Push for TI. TI indicates tenant improvement and usually you are able to get the landlord to complete a fair quantity of improvements for you.

5. By no means sell 60-minute one-on-one sessions.

6. If you are compelled to complete one-on-one sessions make them 30-minute sessions.

7. Much better but do group coaching (groups of 4-6) and truly leverage your time.

8. By no means do the coaching your self. EVER. You are the entrepreneur not the technician.

9. Function ON your company and not IN it.

10. ten. Your job would be to delegate, motivate, marketplace, and sell.

11. Do not overpay your staff. (payroll will be the quantity 1 profit eater)

12. The formula for employee spend is: 1/3 hourly, 1/3 commission, and 1/3 retention bonus.

13. By no means sell single sessions or little groups of sessions.

14. Produce and name your six and twelve month programs according to the outcomes theyll give.

15. Do not be a bill collector or perhaps a check chaser. Use EFT (electronic fund transfer)

16. Leverage other peoples cash, work, and time.

17. Trust, but verify. It is fine to trust your staff, but back it up using the suitable none compete agreements Before things get ugly.

18. Document everything. Create an operations manual for Every task that happen in your personal training studio.

19. Forget about brand or logo. Use accountable marketing tactics like direct response.

20. Manage your numbers. Know your close ratio, appointment show ratio, sales goals, EFT, payroll, and profits.

21. Dont sell to just anyone. Specialize, define your niche, and be the expert to a starving crowd.

22. Dont undervalue yourself. Charge what your worth but give ten times the value in return.

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